April 25, 2010

IT1007 ELECTRONICS COMMERCE EMB2ANNA UNIVERSITY CHENNAI:: CHENNAI 600 025 CURRICULUM 2004 B.TECH. INFORMATION TECHNOLOGY


EMB2ANNA UNIVERSITY CHENNAI:: CHENNAI 600 025
CURRICULUM 2004
B.TECH. INFORMATION TECHNOLOGY

IT1007 ELECTRONICS COMMERCE 3 0 0 100

AIM
To understand the E-Commerce.

OBJECTIVES
• To describe E-Commerce Framework.
• To explain Electronic Systems for Payment.
• To Learn use of E-Commerce Advertising & Marketing
• To understand business documents and Digital Library.
• To understand use of multimedia systems for E-Commerce.

UNIT I 9
Introduction – Electronic Commerce Framework – The Anatomy of E-Commerce Applications. The Network Infrastructure for E-Commerce, The Internet as a Network Infrastructure.

UNIT II 9
Electronic Payment Systems, Interorganizational Commerce and EDI, EDI Implementation, MIME and Value – added Networks.

UNIT III 9
Advertising and Marketing on the Internet, Computer Based Education and Training, Technological Components of Education on-Demand, Digital Copy rights and Electronic Commerce, Software Agent.

UNIT IV 9
The Corporate Digital Library – Dimensions of Internal Electronics Commerce Systems, Making a Business case for a document Library, Types of Digital documents, Issues behind document Infrastructure, Corporate data warehouses, Documents Active / Compound document architecture.
UNIT V 9
Multimedia and Digital Video – Broad band Telecommunications – Mobile and Wireless Computing Fundamentals.

TOTAL : 45
TEXT BOOK
1. “Frontiers of Electronic Commerce”, Kalakota & Whinston, Pearson Education, 2002.

REFERENCES
1. Kamalesh K. Bajaj, “E-Commerce: The Cutting Edge & Business”, Tata McGraw-Hill, 2003.
2. Brenda Kennan, “Managing your E-Commerce Business”, PHI, 2001.
3. “Electronic Commerce from Vision to Fulfillment”, PHI, Elias M. Awad, Feb-2003.
4. “Electronic Commerce – Framework, Technology and Application”, TMH, Bharat Bhaskar, 2003.
5. Effy Oz, “ Foundations of E-Commerce”, PHI, 2001.
6. Jim A Carter, “Developing E-Commerce Systems”, PHI, 2001



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